Madam Joyce Ababio
Joyce Ababio is a renowned and seasoned fashion designer and presently the Founder and President of the JACCD
Design Institute Africa as well as the CEO for Fashion Inclusion Production Company in Ghana. Having graduated from the Texas Women’s university and worked in
the US for some years, she came back to Ghana to pursue her career as a fashion designer and by dint of hard work produced garments for winning beauty pageant contestants and first ladies.
Her dedication to her career and her passion also earned her several awards over the last 3 decades, including the Best 100 Most Outstanding Women (2014 & 2015); 41st Most Influential Ghanaian (2015); Inducted into the Hall of Fame (Ghana Fashion Awards 2016); Century International Quality ERA Award (2016 (Gold) in Geneva (for Exceptional Leadership and Entrepreneurial Training);
Fashion Force (Glitz Women of the Year Honours 2017); Initiator of Change (Lifetime in a Portrait Award 2017); Fashion Enterprise (XWAC Africa Award of Honour 2019); Lifetime Achievement Award (Glitz Africa Fashion Week Awards); Best Achiever in Fashion, Jewelry and Lifestyle (5th Feminine Ghana Achievement Awards 2019); Ghana Feminine Hall of Fame 2019; Women of Distinction, Ghana 2018; Those who Inspire 2019; Lifetime Achievement Award (Ghana Tertiary Fashion awards 2020) and the First Lady’s Excellence Awards, Arts and Culture (International Women’s Day, 2020)
With a goal to see the fashion industry in Ghana become a billion dollar industry and seeking to promote a more positive mindset about fashion design in Ghana, Madam Joyce saw the need to enhance education in fashion design, hence her establishment of the Vogue Style School of Fashion and Design (VSSFD) in 1995, branded into the Joyce Ababio College of Creative Design (JACCD) and now known as JACCD Design Institute Africa; the most preferred institution for people who seek a life transforming career in the fashion industry . The school, which started with five students has over the last 29 years grown to train over 10,000 fashion designers from different countries, some of them now well-known brands in the fashion industry in Ghana and beyond. The college was re-launched in 2013 to depict its transformation into a creative
tertiary institution after its accreditation by the National Accreditation Board and its Affiliation to the University of Cape Coast. Courses offered at the college now include certificate, advanced certificate, diploma and degree programmes in fashion design and production, and a certificate in graphic design and printing, an advance certificate in interior design, advance certificate in film and tv production and other creative design short courses like special effect and makeup, 3D clo design, illustration and more.
Her quest to promote quality and unique fashion in Ghana also led her to set up a garment manufacturing company, Fashion Inclusion Production Company (FIPC) which seeks to produce garments on a large scale that meet international standards for companies and fashion labels,; and provide employment for people,including persons with disabilities.
In 2020, Madam Joyce established the Black White and Accents, a concept store which sells clothes and other fashion accessories produced by over 15 well renowned Ghanaian and other African Designers. Madam Joyce’s hard work, passion and love for quality in the fashion industry has resulted in an increased interest in the profession, especially among the younger generation, making the industry more attractive to everyone including other corporate professionals. She aspires to bring out the creativity in people and produce world class designers who will positive global influencers.